Tele Sales caller: "Female Tele Sales Callers are required for our Rajkot office. The Candidate must have experince of tele calling. The selected candidate will be assigne..."
Manoj Kotak
Management Consultant
4MP Management Consultancy
Saturday, January 9, 2010
Thursday, December 31, 2009
Thursday, October 2, 2008
Indecisiveness the biggest crime in business.
To take a few wrong decisions are far better than not to take any decision, in fact indecisiveness is the biggest crime in management and in business it is widely seen that business decision maker are maily focused on competitors and resources. only a smart businessman is always concious about time factor.
Time is also an iimportant resource but since it is intangible, we have the habit of convenintly forgetting the time factor. Itmust be kept in the mind that most the factors of business and business environment are dynamic they keep on the changing with time. The information we might have collected for decion making might be irrelevent with the change of time. The decision which could have been effective for one time point may not be correct for the another time.
Secondly the it has been observed in the cases of many successful enterprenures, that their life turning decisions are taken very quickly and implemented very quickly.
Enterpreneures develops their enterprise
Manoj Kotak
Management Consultant
4MP Management Consultancy
Time is also an iimportant resource but since it is intangible, we have the habit of convenintly forgetting the time factor. Itmust be kept in the mind that most the factors of business and business environment are dynamic they keep on the changing with time. The information we might have collected for decion making might be irrelevent with the change of time. The decision which could have been effective for one time point may not be correct for the another time.
Secondly the it has been observed in the cases of many successful enterprenures, that their life turning decisions are taken very quickly and implemented very quickly.
Enterpreneures develops their enterprise
Manoj Kotak
Management Consultant
4MP Management Consultancy
Thursday, July 10, 2008
BUSINESS STRATEGY - Tactics to Beat Your Competition
BUSINESS STRATEGY - Tactics to Beat Your Competition
Manoj Kotak
Management Consultant
4MP Management Consultancy
Manoj Kotak
Management Consultant
4MP Management Consultancy
Friday, June 13, 2008
How to Market yourself ?
This question has been asked by an industrialist to a management student while making a guest lecture speech in a BBA college. " Do you really know marketing ? Have acquired marketing skill from your GURUs ?"
These question seemed a little bit humiliating but they were eye opener and had purposefully been asked to that particular boy. But the boy was infact representing the whole class of management students and for that matter the industrialist is the representative of the whole class of business men.
"If you really knows what marketing is ? Let us play a game . imagine yourself as a product and design a marketing strategy and campaign to market yourself." the industrialist went a step ahead and tried to trigger of the creativity of the students to bring out the real talents out of that college.
There was a student with average acadamic background this entire conversation appealed him.
He simply but clearly put his thoughts in front of the mass.
" If myself is a product, first of I shall assess myself objectively, and shall understand my streangth and weakness ( Limitations) and shall try to understand the trend of economy and HR market and shall try to predict the demand of next five years, I shall develop my self as per the need of the market. then Iwill have to find out the right employer who needs exactly the person like me and will have to convince him that I am the exactly tailormaid person for your organisation.!!!
Manoj Kotak
Management Consultant
4MP Management Consultancy
These question seemed a little bit humiliating but they were eye opener and had purposefully been asked to that particular boy. But the boy was infact representing the whole class of management students and for that matter the industrialist is the representative of the whole class of business men.
"If you really knows what marketing is ? Let us play a game . imagine yourself as a product and design a marketing strategy and campaign to market yourself." the industrialist went a step ahead and tried to trigger of the creativity of the students to bring out the real talents out of that college.
There was a student with average acadamic background this entire conversation appealed him.
He simply but clearly put his thoughts in front of the mass.
" If myself is a product, first of I shall assess myself objectively, and shall understand my streangth and weakness ( Limitations) and shall try to understand the trend of economy and HR market and shall try to predict the demand of next five years, I shall develop my self as per the need of the market. then Iwill have to find out the right employer who needs exactly the person like me and will have to convince him that I am the exactly tailormaid person for your organisation.!!!
Manoj Kotak
Management Consultant
4MP Management Consultancy
Tuesday, May 27, 2008
Simplicity is the best policy
While designing a marketing communication always keep in the mind that simplicity is the best policy. There are numbers of TV ads which is not cleared to the target audience. In the hard efforts of making innovative and attention getting ads communication designer somtime seems to have missed the wall. The objective of the communication is missed.If the objective of the ad campaign is lost, that ad campaign is useless and wastage of resources.Manoj Kotak
Management Consultant
4MP Management Consultancy
Management Consultant
4MP Management Consultancy
Sunday, April 27, 2008
Gujarati Enterpreneures
Gujarati Enterpreneures
Gujarati Enterpreneures have started to take globe in their Stride, Gujarat has been a fertile land of enterpreneures ans it seems that enterpreneureship is in the blood of Gujaratis. The name of great Gujarati Dhirubhai Ambani has become the name synonymous of enterpreneures.
On the path of Dhrubhai many enterpreneure have carved their path from the Jungle of adverse circumstances of government rules personal struggle scarcity. But with their dogged determination some of them identified the opportunities which have even ,surprisingly been missed by the highly sophisticatedly managed multi nationals in spite of having top mangement guyes ample of resources. Those opportunities have been identified by the Gujarati ebterpreneures not once but many a times without having expensive market research reports and formal study of management forget about management in some cases some of them like Nanjibhai Kalidas Maheta may not had even formal education .
Karsanbhai Patel of Nirma had identified the new arising segment of consumer due to the cchanging life style of then Indian society and introduced economic Washing poder under the brand name of NIRMA. Nirma has become the house hold name of India, The jingle of NRMA' DOODH SI SAFEDI NIRMA SE AAI' Hhas established perhaps the longest ever used marketing jingle and having most probably the srngest recall value of all the jingles used in the market of India.
Manoj Kotak
Management Consultant
4MP Management Consultancy
Gujarati Enterpreneures have started to take globe in their Stride, Gujarat has been a fertile land of enterpreneures ans it seems that enterpreneureship is in the blood of Gujaratis. The name of great Gujarati Dhirubhai Ambani has become the name synonymous of enterpreneures.
On the path of Dhrubhai many enterpreneure have carved their path from the Jungle of adverse circumstances of government rules personal struggle scarcity. But with their dogged determination some of them identified the opportunities which have even ,surprisingly been missed by the highly sophisticatedly managed multi nationals in spite of having top mangement guyes ample of resources. Those opportunities have been identified by the Gujarati ebterpreneures not once but many a times without having expensive market research reports and formal study of management forget about management in some cases some of them like Nanjibhai Kalidas Maheta may not had even formal education .
Karsanbhai Patel of Nirma had identified the new arising segment of consumer due to the cchanging life style of then Indian society and introduced economic Washing poder under the brand name of NIRMA. Nirma has become the house hold name of India, The jingle of NRMA' DOODH SI SAFEDI NIRMA SE AAI' Hhas established perhaps the longest ever used marketing jingle and having most probably the srngest recall value of all the jingles used in the market of India.
Manoj Kotak
Management Consultant
4MP Management Consultancy
Subscribe to:
Posts (Atom)